Thirty-fifty.com
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Project Overview
ThirtyFifty.com was built to introduce a bold new era for music producer Freakey (3050) — combining immersive web experiences with strategic digital marketing to grow his audience, promote his upcoming album, and generate new revenue streams.
We led a full brand revamp, designing a unique identity system that matched Freakey’s experimental and forward-thinking sound. Central to the project was a custom-built 3D music player, an interactive WebGL experience that lets fans explore his music in a gamified, visually rich environment.
But this wasn’t just a visual upgrade — it was a full-stack digital strategy. We implemented a multi-channel marketing campaign to grow Freakey’s online presence and lay the foundation for long-term artist visibility and monetization.
Core Objectives
- Grow Social Media Presence (follower count & brand awareness)
- Diversify Content Formats across Instagram, TikTok, YouTube, and more
- Promote E-Commerce with a custom shop and integrated sales campaigns
- Optimize SEO & Hashtag Strategy for both organic growth and paid ads
- Team Structure & Delegation Support to help Freakey scale sustainably
Key Deliverables
- Brand Identity Design & Visual Direction
- Playable 3D Lego-Inspired Music Player
- Custom Instagram Filters for promotional campaigns
- Landing Page with Shop, Links, and Media Player
- Content Strategy including reels, tutorials, and behind-the-scenes videos
- Social Media Automation Setup (Hootsuite + scheduling tools)
- SEO Strategy (blogs, backlinks, keyword research, promoted posts)
- Analytics & Reporting across Instagram and other channels
Results
- Created an unforgettable, immersive platform to promote Freakey’s new music
- Established a professional brand presence across web and social media
- Set the foundation for continued fanbase growth and team scalability
- Positioned Freakey to monetize his brand with shop integration and ad campaigns
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