Thirty-fifty.com

We reimagined Freakey’s brand with a futuristic identity, immersive 3D music player, and SEO-optimized site to promote his album and connect with artists through an interactive digital experience.

Industry

Music

Goal

Branding & SEO traffic

Date

2023

Duration

2 weeks

Project Overview

ThirtyFifty.com was built to introduce a bold new era for music producer Freakey (3050) — combining immersive web experiences with strategic digital marketing to grow his audience, promote his upcoming album, and generate new revenue streams.

We led a full brand revamp, designing a unique identity system that matched Freakey’s experimental and forward-thinking sound. Central to the project was a custom-built 3D music player, an interactive WebGL experience that lets fans explore his music in a gamified, visually rich environment.

But this wasn’t just a visual upgrade — it was a full-stack digital strategy. We implemented a multi-channel marketing campaign to grow Freakey’s online presence and lay the foundation for long-term artist visibility and monetization.

Core Objectives

  • Grow Social Media Presence (follower count & brand awareness)
  • Diversify Content Formats across Instagram, TikTok, YouTube, and more
  • Promote E-Commerce with a custom shop and integrated sales campaigns
  • Optimize SEO & Hashtag Strategy for both organic growth and paid ads
  • Team Structure & Delegation Support to help Freakey scale sustainably

Key Deliverables

  • Brand Identity Design & Visual Direction
  • Playable 3D Lego-Inspired Music Player
  • Custom Instagram Filters for promotional campaigns
  • Landing Page with Shop, Links, and Media Player
  • Content Strategy including reels, tutorials, and behind-the-scenes videos
  • Social Media Automation Setup (Hootsuite + scheduling tools)
  • SEO Strategy (blogs, backlinks, keyword research, promoted posts)
  • Analytics & Reporting across Instagram and other channels

Results

  • Created an unforgettable, immersive platform to promote Freakey’s new music
  • Established a professional brand presence across web and social media
  • Set the foundation for continued fanbase growth and team scalability
  • Positioned Freakey to monetize his brand with shop integration and ad campaigns

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